How to Promote Your Next Conference

You can lay all the necessary groundwork, and make all the necessary plans, for the world’s best conference — but if nobody actually shows up for it, all your effort is for nothing.

And taking an “If I plan it, they will come” approach to your conference simply won’t work. As with anything else you do, a little bit of promotion is needed to get the word out, to attract the best kind of attention for…