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How to Protect Your Most Valuable Asset

Dr Rick Goodman
3 min readDec 15, 2020

Leaders and entrepreneurs, I’ve got a question for you: What’s the most valuable asset you’ve got? I’ll give you three guesses, but I suspect you won’t need but one. Most of us realize that time is the most precious commodity we have — the only thing we can never get more of.

So naturally, as your most precious asset, time is something you should protect, right? Well, sure… but the question is how.

How can you guard your time — keeping other people from disrespecting, abusing, and wasting it, and keeping yourself from squandering it?

There are a few common-sense solutions I’ve come up with over the years, and I’ll share them with you.

Five Strategies for Safeguarding Your Time

  1. Schedule some appointments with yourself. Get out your calendar and mark off some blocks of time, throughout the week, to just be alone in your office and get stuff done. That means no phone calls or meetings. If people want to get in touch with you, tell them to schedule something for some other These blocks of time are your windows for productivity — so make good use of them!
  2. Don’t be afraid to turn down requests for your time. Just say no. You don’t have to be at every meeting or become involved with every project. It’s not rude to say no to some things in order to protect

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Dr Rick Goodman
Dr Rick Goodman

Written by Dr Rick Goodman

Leadership Expert at www.rickgoodman.com | Author The Solutions Oriented Leader | Motivational Keynote Speaker | Executive Coach, Life Coach, Team Building,

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