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Transform Your Company Culture

Dr Rick Goodman
4 min readJul 25, 2019

Is it Time to Rethink Your Company Culture?

There’s a reason why company culture has become such a big focus for companies both large and small. Studies show, time and time again, that culture can make or break performance, team cohesion, employee retention, and recruitment.

So if you’re thinking about making a proactive move to enhance your company culture, that’s certainly not a bad idea-but wait. You have to be strategic, and to lay a foundation for long-lasting cultural change. Trying to implement big cultural changes overnight can backfire, causing too much tumult or simply not producing results that endure.

Therefore, what should you be thinking about as you are considering reshaping culture? Here are a few recommendations.

How to Rethink Your Company Culture

  • Think about cultural visibility. Culture isn’t just a set of buzzwords you write down on a sheet of paper. Culture should be something your employees and customers can see through your daily actions and behaviors. How do you as a leader show what your culture is? And how does your team embody those same values? Think practically, not just abstractly.
  • Think in terms of why. Why do you want to change your culture? What are the results you’re hoping for…

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Dr Rick Goodman
Dr Rick Goodman

Written by Dr Rick Goodman

Leadership Expert at www.rickgoodman.com | Author The Solutions Oriented Leader | Motivational Keynote Speaker | Executive Coach, Life Coach, Team Building,

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